Mon. Feb 26th, 2024
Satisfying Technology Distributors: How to Find Them

Distribution is no longer an outdated part of the legacy channel, but a thriving and evolving aspect of business success. This was the focus of the Global Technology Distribution Council’s (GTDC) Summit in Oceanside, California.

During the Summit, Channelnomics unveiled compelling new research in collaboration with GTDC. The findings were eye-opening and highlighted the crucial role that distribution plays in achieving strategic goals for vendors and partners. Vendors and partners expressed high levels of satisfaction with their distribution partnerships, citing substantial benefits they receive from distributors.

The survey results align with the proactive steps that distributors are taking to meet the evolving needs of the channel community. They are investing in new skills and resources to stay ahead of the curve and meet changing demands and expectations. Distributors understand the importance of staying adaptable in a dynamic industry.

The significance of these findings was further discussed in the podcast “In the Margins.” Hosts Larry Walsh and Amy Henderson delved into the key takeaways from this year’s Summit, which brought together top distributors and vendor executives. The meeting was a significant gathering of industry leaders who emphasized the ongoing evolution and adaptability of distribution as a critical component for business success.

By Editor

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