PAR Tech, Inc. (PAR), a global restaurant technology company, has recently announced the integration of MENU Link with Grubhub, a leading online and mobile food ordering and delivery platform. As part of the PAR MENU ecosystem, MENU Link is PAR’s marketplace order management system that seamlessly integrates Grubhub and PAR Brink POS, PAR’s innovative cloud-based point-of-sale system.
With this integration, restaurants can easily manage Grubhub delivery and pickup orders directly within PAR Brink POS. This feature streamlines operations for kitchen and front-of-house staff by sending incoming orders directly to the restaurant’s kitchen without staff needing to manually enter them. This eliminates errors, saves time, and provides restaurant managers with robust reporting on all Grubhub orders.
Restaurants gain centralized control over their menus, dynamic pricing for different channels, store-level information, and order data from third-party marketplaces with MENU Link. With this unified approach, confusion is eliminated and costly errors are reduced or eliminated altogether.
“How people experience food has drastically changed — especially among millennials and Gen Z — with the surge in delivery services,” said Savneet Singh, CEO of PAR Tech., Inc. “While delivery provides diners with seamless ordering, it also creates ‘tablet hell’ for restaurants juggling multiple apps.” However