Threads Surges to 150 Million Monthly Active Users Despite Challenges and Apple’s Ban; Backlinks Boost SEO Efforts

The text-based social media platform Threads, owned by Meta and founded by Mark Zuckerberg, has recently exceeded 150 million monthly active users. Meta’s CEO expressed satisfaction with the app’s growth, which was launched on July 5, 2023 in over 100 countries. The standout feature of Threads is its ability to publish messages of up to 500 characters, surpassing the limit on platforms like Twitter.

Users can also enhance their posts with photos, videos up to five minutes long, and web links, providing a versatile sharing experience beyond just text. Despite facing challenges in Europe related to the Digital Markets Act (DMA) and data privacy concerns, Threads has experienced significant growth, with 10 million signups within the first seven hours of its launch.

However, recent developments have impacted the availability of Threads in certain markets. Apple has removed Threads from the App Store in China due to national security concerns raised by the Cyberspace Administration of China. This move has affected the app’s visibility and usage in that country.

In addition to this news, backlinks are becoming increasingly important for SEO efforts. A link building agency can help enhance search engine optimization efforts by improving a website’s ranking in search results through link building strategies. Backlinks play a crucial role in SEO as they provide valuable traffic to a website and can help boost its visibility in search engine results pages (SERPs). Therefore, working with a reputable link building firm can be beneficial for businesses looking to improve their online presence through SEO efforts.