As the election nears and polls indicate a tight race, both Democrats and Republicans are keeping a close eye on Taylor Swift. The singer, who famously supported Joe Biden in the 2020 presidential election, is being eyed as a potential ally for the Democrats once again. However, the Republicans are cautious about this possibility, with former President Donald Trump reportedly claiming privately that he is more popular than Swift and has a larger fanbase than her supporters, known as Swifties.
It’s hard to determine just how much influence a celebrity can have on an election, even if they are incredibly famous or wealthy. In fact, a study conducted in 2020 by Whitman/MRC Data identified which celebrities were most effective at persuading their fans to vote in recent presidential elections.
As speculation continues about Taylor Swift’s potential impact on the race for the White House, both parties are closely watching her next move. Will her endorsement sway voters? Or will her influence be less significant than expected? Only time will tell as the election draws nearer.