Brompton has a bit of a cult following. If you have a single, you get it. They’re weird. They’re cool. You can take them anyplace. The super lengthy head tube and seat post give the bikes their distinct appear and enable them to fold down in beneath 20 seconds to be carried anyplace.

In truth, that is how they had been invented. When Andrew Ritchie moved to London as a young engineer in 1975, he wanted a superior way to get about. Right now, Brompton Bicycle firm is the biggest bicycle manufacturer in the UK.

The “World’s Smallest Bike Shop”

This week the London firm opened the very first of its type “Micro Junction” retailer in Brooklyn. Dubbed the World’s Smallest Bike Shop, the 70 square foot space is on Front Street in DUMBO—one of Brooklyn’s most photographed and most iconic neighborhoods. PR Newswire reports that the “Micro Junction retailer delivers New York residents and guests a likelihood to envision the new life style Brompton can present by saving riders space and time.”

AARON BARRERA

Guests are encouraged to take a “selfie test ride” by meandering about the bike paths along the East River and tagging their photographs with @BromptonUSA and #tryBrompton. Also, if New Yorkers want a small extra time to attempt a Brompton in their true lives, they can take benefit of a absolutely free, two-week trial present.

“We’re on a mission to make life in cities extra easy and extra entertaining. The Micro Junction notion is a reflection of that target,” Juliet Scott-Croxford, Brompton President of North America, mentioned in a press release. “Brompton tends to make daily life with a bike uncomplicated simply because you can take our bikes anyplace, avoiding theft and connecting multi-modal journeys.”

New Yorkers can now acquire any Brompton to be delivered to their household, or choose a single up at the flagship retailer, Brompton Junction, on Bleeker Street in the West Village.

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Writer

Micah Ling is a freelance writer who lives in the mountains of Colorado. She splits her absolutely free time in between mountain biking and trail operating.